1 keyword SEO: Sales

Lately, I’ve been in touch with friends asking me to quickly brief them about SEO and online marketing basics. I’m always happy doing so -One reason why I regularly publish. The first reminder I give them about SEO…

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5 ways to reconcile Facebook and SEO

Far is the time when one simply had to use the right keywords in the “meta” section of their sites to gain rankings on search engines result pages. Content strategies, targeted copywriting, links exchange have to to graft themselves on…

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Is your word worth a click?

Are you familiar with the infamous bounce rate?
Do you wonder how to make visitors stay longer on your site?
You could optimize your visual, your navigation… but what about your copy?

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